Home/TikTok Ads
TikTok ads for car dealers. Reach buyers before they search.
Your next buyer might be scrolling TikTok tonight. We put your real inventory and offers in front of local shoppers in short videos, send them to a page built for that offer, and deliver every lead to your sales team.
A short call and a free review of your current lead sources. No obligation.
Example video ad. Short, vertical, built around one vehicle.
What we run on TikTok
Campaigns built in TikTok Ads Manager around a real result: leads, calls, and appointments.
Specials, trade-in offers, and payment offers in a vertical video format, with your real numbers and your disclaimer.
Ads aimed at adults in the area around your store and the markets you sell into.
Shoppers land on the vehicle or offer they tapped, with a short form and a call button. No homepage hunt.
Another place to reach buyers
Facebook and Instagram reach shoppers who are scrolling. Google catches the ones searching. TikTok adds another feed where local buyers spend time, often people your other ads aren't reaching.
Short, native-looking videos, not a repurposed TV spot.
Tracking on your landing pages and every lead tagged with its source.
Cost per lead and cost per sold next to your other channels.
How it works
We build the videos
Around the vehicles and offers you want to move, with real pricing and disclaimers.
Shoppers land on the offer
A page with that exact vehicle or deal, a short form, and a call button.
Leads hit your CRM
Delivered in ADF the moment they come in, tagged as TikTok, and reported every month. See reporting.
Questions dealers ask
Pricing, contracts, and how to get started are covered in working with us.
Are TikTok ads worth it for car dealerships?
They can be, as a way to reach local buyers before they start searching, with a real offer, a landing page built for it, and fast follow-up. TikTok works best as one channel alongside Facebook, Instagram, and Google, not instead of them. We compare cost per lead and cost per sold by channel, then move budget toward what produces appointments.
Isn't TikTok just for teenagers?
No. Plenty of adults use TikTok, and campaigns can be aimed at adults in the area around your store. Whether it pays off for your store is something a test will show, which is why every TikTok lead is tracked by source.
What do TikTok ads for a dealership look like?
Short vertical videos built around a specific vehicle or offer: this month's specials, a trade-in offer, or a payment offer, with real pricing and your disclaimer. They're built from your vehicle photos and any video your team shoots, and made to feel like TikTok, not a TV spot.
Where do TikTok leads go?
Shoppers tap through to a landing page with that vehicle or offer, a short form, and a call button. Each lead goes straight to your sales team and into your CRM in ADF format, tagged as a TikTok lead so you can compare it with your other sources.
Should we run TikTok instead of Facebook?
Usually not instead. Facebook and Instagram are proven channels for most dealers. TikTok is worth testing alongside them to reach shoppers you may be missing, and the monthly report shows which one sells cars for less. See Facebook & Instagram ads.
Show up where they scroll.
Tell us what you want to move this month. We'll show you how we'd build the TikTok campaign, the page, and the follow-up.
- Tell us about your storeA short call about your inventory, market and current vendors.
- We review your lead sourcesWhere leads come from and how they reach your team.
- You get a plan and a quotePlain English, no obligation, no contract to sign up front.